Rudbeckia lacinata, also known as greenhead coneflower,  wild goldenglow, and sochan, this is a tall, erect and stately native with yellow ray petals accented by a green center held by coarse, hairy stems. Blooms in August and September. Excellent cut flower and butterfly magnet. R. laciniata can be found blooming in moist meadows, grassy roadsides and flood plains from Quebec to Montana south to Arizona and Florida.

Prefers average, medium to moist soils in part to full sun. Tolerates hot, humid summers, but not drought tolerant. Spreads by rhizomes, so give it room to grow. Outstanding in mass plantings, as a back-of-the-border perennial and in meadow, prairie and cutting gardens.